Genre:Singer-Songwriter
Peppina hails from Finland, a northern European country with great natural beauty but with a culture that, in her opinion, values modesty a bit too much. For years this appreciation for humility as a public standard held her back from stepping into the spotlight. But as her skill on vocals, piano, guitar, and classical flute grew in step with her wordsmithing abilities, she made a discovery that would help set her free. The liberating force was hitRECord, the innovative open collaboration Website/production company founded by acclaimed actor Joseph Gordon-Levitt (“3rd Rock from the Sun,” The Dark Knight Rises, 50/50). “I was afraid to share my music with people for a long time," Peppina admits. “But I was fascinated with hitRECord. Their focus is on the art, not the artist, and that's what made me dare to put my music out there." It was a gamble that paid off. Several of Peppina’s early songs, both in English and her native Finnish, became the soundtrack for eye-catching animations. Her pure, intimate vocals and clever lyrics also captivated Gordon-Levitt, who invited Peppina to Los Angeles to perform the entrancing round “We Can Go Back Again” live before thousands on “hitRECord On TV” This experience drew Peppina back to the United States for another visit in 2014 – this time to New York City to record her gorgeous and thought-provoking new EP, Follow Your Gravity. "Self-funded via the revenue she earned from her success on hitRECord (the site splits all revenue earned 50/50 with its artists), Peppina called on her new stateside contacts to build a powerful songwriting and production team. Collaborating and recording with a hit-making group that included Jeff Franzel, Jimmy Landry and Michael Spivack, she was also joined in the studio by top session drummer Shawn Pelton (Sheryl Crow, “Saturday Night Live”). The result is an imaginatively modern collection of songs that converge pop, acoustic, electronic, and cinematic components in one captivating place. It kicks off with the instantly addictive single, “Time Standing Still,” where she locks in the listener with the lines, “I wouldn’t want to hear these thoughts I’m thinking/I want to shake this feeling that we’re sinking/If you don’t kiss these doubts away from my head I just can’t look ahead.”